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At Tangible, we’re always exploring new ways to bring consumer insights to life, so we’re very excited to introduce the first episode of our Tangible Thinking podcast series – an innovative experiment blending our original research with AI to explore fresh formats for showcasing our thinking. Our debut episode dives into “Using Research to Find Brand Reality” – uncovering how deep insights can reveal the truth behind what brands stand for and how they’re perceived by consumers. It’s a topic close to our hearts, and this AI-assisted format has allowed us to push the boundaries of how we share knowledge. […]

Whilst looking forward is our priority, here’s a short reflection, for the record, on what we achieved in 2022. 2022 was probably the most turbulent year we have been through since … 2021, but it’s a good news story for Team Tangible : We are a stronger business having found ways to reduce operating costs and maximise value for our clients We worked with more clients in 2022 than we did in 2021 and across 20% more projects We keep working with old friends and continue to meet new friends. Our longest term continuous client relationship is 14 years and […]